What we actually are
Calling IAC a print shop undersells half the building. We are a production partner. A typical project starts as a rendering or a rough elevation from a designer who knows what it should look like and not necessarily what it should be made of. Our prepress, fabrication and project management teams work backwards from that — choosing substrate, finishing method, hardware profile and pack format together, because those four decisions constrain each other. The answer for a two-week pop up is different from the answer for a lobby feature that has to survive five years of shoulder traffic.